CULTURE
What westjet say in their ads is true: "Owners Care."
Sure, it is the Westjet that fly you places, yet its truly their people who get
you there. In fact, their whole corporate culture has been built around looking
after you, their visitors, by giving an incredible visitor experience.
After claiming top
spot in Waterstones' study of Canada's 10 Most Admired Corporate Cultures for
four years, Westjet was enlisted into its Hall of Fame in 2010. In 2011 Westjet
was designated as a J.D. Power Customer Service Champion (one of two
organizations in Canada and the only airline to make the list ), positioned
third in Aon Hewitt's best employers in Canada and was chosen as the Canadian
airline with the best flight attendents by flightnetwork.com. Senior executives
with Canada's top 1,000 open and private firms cited Westjet more than any
other company, selecting it over the Royal Bank of Canada, doughnut icon Tim
Hortons and Canadian Tire Corp.
"Culture means a lot of things," Bell said.
"It drives profit, it drives security, it drives customer service. One of
the remarks Westjet get from their clients constantly is, 'How do they make their people
look like they enjoy their job?' It's not something you can prepare or impart -
its something that must be felt."Culture is a simple thing for Westjet
representatives to discuss - that is the thing that makes the company
interesting," said Marty Parker, managing director of Waterstone Human
Capital, which conducted the yearly study. "It's not a simple thing for
most associations to define." Westjet's public identity - modelled
somewhat after U.S. low cost pioneer Southwest Airlines - is frequently
commended as the career's single-most amazing intense advantage.
Westjet merits for
developing a praiseworthy culture that sets it separated from other companies,
said Karl Moore, a senior business professor at Mcgill University who nearly
accompanies the airline industry. "Westjet individuals are known for their
sense of humour and having a particular stake in the company as part owners.
Even the advertising reflects that," he said.
About WestJet. (n.d.). Retrieved from WestJet Web site: https://www.westjet.com/guest/en/about/
Calgary Herald.
(2006). WestJet culture seen as tops in country. Calgary: CanWest
MediaWorks
Publications Inc.
Publications Inc.
Google images. (n.d.).
Retrieved from Google Web site:
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